iPhone in hand

How Technology Works as a Catalyst in the Evolution of Leasing

Lindsey Bernhardt Thought Leadership

Forward-thinking apartment managers realize the many challenges faced by today’s leasing associates – and they are turning to mobile technology and self-guided tours to make it easier for them to provide the kinds of leasing experiences demanded by today’s prospects. A new article in Multifamily Executive details JVM Realty Corp.’s use of Power Pro and also features perspective from our …

Two male agents using iPad

ID Power Pro Leasing Improves Verification Feature

Lindsey Bernhardt Press Release

Power Pro Leasing has announced its ID verification feature is more extensive than ever. The app allows leasing agents to scan driver’s licenses, passports and military IDs. The solution then uses the information from the IDs to auto-populate guest cards while also storing the data in a Fair Housing-compliant manner. Power Pro also protects the safety of leasing agents by …

Couple pointing to apartment

7 Crucial Questions to Address Prior to Implementing Self-guided Tours

Karen Gladney Thought Leadership

The shiny new object of our industry in 2019 is “self-guided tours,” allowing prospects to visit communities and tour without a team member. While allowing someone to tour themselves isn’t new, and was how less professional buildings conducted operations even as recent as a decade ago, this time it’s here to stay. With the evolution of technology, the self-guided tour …

Leasing associate using iPad

Creating a Great Leasing Experience for Prospects

Ian Andrews Uncategorized

It’s a scene that regularly plays out at apartment communities across the country. A prospect who’s excited about seeing a property walks into a leasing office and … it goes all downhill from there. The leasing agents fail to stand up and greet the customer. The prospect is forced to sit at an agent’s desk while the agent robotically gathers …